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Green logistics<\/strong> in Europe is no longer just a marketing concept or a corporate social responsibility initiative. It is becoming a measurable, regulated, and financially significant business factor that directly affects a company’s competitiveness in international markets.<\/p>\n This article examines why green logistics<\/strong> has become a priority today, what the real figures are regarding the transport industry’s environmental impact, and how companies can use this as a competitive advantage.<\/p>\n [\/vc_column_text][vc_separator color=”black”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n To understand why green logistics<\/strong> has become such a relevant topic, it is worth looking at concrete data. According to the European Environment Agency, in 2022 transport accounted for approximately 28.9% of all European Union greenhouse gas (GHG) emissions<\/strong>, equivalent to roughly 1,044 million tonnes of CO2 equivalent. For comparison \u2014 in 1990, transport emissions were 25.9% lower.<\/p>\n The main polluter in the transport sector is road transport<\/strong>, which in 2022 made up 73.2% of all transport GHG emissions<\/strong> (and 21.1% of all EU GHG emissions). In second place is international maritime navigation, which, according to European Commission data, accounts for 3\u20134% of the EU’s total CO2 emissions, or more than 124 million tonnes of CO2 (2021 data).<\/p>\n Rail transport<\/strong>, on the other hand, has been the only transport mode to consistently reduce its emissions \u2014 between 1990 and 2019, rail emissions in the European Union were reduced by 68.1%<\/strong>, despite an increase in activity.<\/p>\n These figures explain why EU legislation is increasingly targeting transport sector emissions.<\/p>\n [\/vc_column_text][vc_separator color=”black”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n The reasons why green logistics<\/strong> has become a competitive advantage are not only ethical. They are measurable and tied to real business needs.<\/p>\n Client requirements.<\/strong> Large corporate clients \u2014 especially those subject to ESG reporting requirements themselves \u2014 already require logistics partners to provide CO2 footprint data in procurement procedures. Companies unable to provide such information simply do not get admitted to tenders.<\/p>\n Cost structure.<\/strong> The price of emissions is rising. Carriers that pivot in time toward more efficient routes, consolidated cargoes, or low-emission transport modes (rail, sea, alternative fuels) are able to maintain competitive prices.<\/p>\n Reputation and visibility.<\/strong> ESG indicators increasingly appear in evaluation criteria from investors and partners. Green logistics<\/strong> is becoming part of a company’s overall reputation.<\/p>\n Specific actions that improve a company’s logistics environmental performance include:<\/p>\n [\/vc_column_text][vc_separator color=”black”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\nThe Transport Industry’s Environmental Impact \u2014 Real Figures<\/h3>\n
Why Green Logistics Is a Competitive Advantage<\/h3>\n
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What This Means for Companies in Practice<\/h3>\n